Barbados to host exciting Tourism Week 2024 under theme “Tourism and Peace”

Barbados is all set to host Tourism Week 2024 under the theme “Tourism and Peace” with a vision to recognize the fundamental economic and sociocultural importance of the sector. The week filled with exciting activities will be celebrated from 22^nd to 28^th September 2024.

The Tourism Week coincides with World Tourism Day, which is September 27th. It is celebrated in order to foster awareness among the international community of the importance of tourism and its social, cultural, political, and economic value.

While shedding light on commemorating Barbados Tourism Week, the Chief Product Officer for the Barbados Tourism Marketing Inc, Marsha Alleyne stated that it would be great not just to celebrate the day, but to afford many tourism workers and partners of the country.

She added that this Tourism Week is a great opportunity to celebrate all those workers and also to hear more about what’s happening within the industry.

She further noted that Barbados has the highest return rate in the Caribbean. “Over 42% of our visitors who come to the island actually return. The number one reason as the surveys and the research says is because of the Barbadian people. So why not celebrate those hard people who are hardworking, who are dedicated in the industry,” noted Marsha Alleyne.

She added that with the celebration of Tourism Week 2024, Barbados will play a huge role in attracting large number of tourists to the country, offering diverse attractions of the island nation.

The schedule of week of activities for Tourism Week 2024

22^nd September, 2024: The celebration for Tourism Week will kick off with a Church Service at Mount Zion United Holy Church, at 8:15 am.

24^th – 25^th September, 2024: A Tourism MegaFest will be hosted by the Barbados Tourism Marketing Inc at the Lloyd Erskine Sandiford Centre. This MegaFest will play a huge role in showcasing the vibrant Tourism Industry through workshops, demos and much more.

Along with that, the BTMI will also take over Mornin Barbados with interviews from key tourism stakeholders, giving insight into the heart of tourism in Barbados. The Tourism Marketing will also honour tourism liaison officers from the Barbados Police Service for their invaluable contributions.

27^th September, 2024: The BTMI will celebrate World Tourism Day in collaboration with the Barbados Food and Rum Festival. It will hold at PeliCan Island from 6 pm to 9 pm for a community pop-up.

28^th September, 2024: The Barbados Tourism Week will culminate with the cleaning up of the beach at Drill Hall Beach at 6 am, alongside Dr. Carla Daniel. The clean-up process will also be accompanied by the Turtle Recreation Project team who is helping to protect one of the largest turtle nesting areas on the island.